“To see is in itself an act of creation”

Henri-Emile Matisse

Marketing and Communication, SEM – Search Engine Marketing, Adv Marketing and Google Analytics

MARKETING AND COMMUNICATION

“For a better understanding of market trends”

Digital Marketing: thanks to SEO activity we can identify the key words used by users, and how often these key words are searched. This is vital to improve web marketing strategies.

Thanks to Google AdWords (Google Partners) certifications, our partners have the proper specific tools necessary to guarantee a complete Digital Marketing service. Sifting out the web data and kpi for a better understanding of search trends (which language, location and so on) in order to improve their campaign.

SEM – SEARCH ENGINE MARKETING

SEM (Search Engine Marketing) takes care of generating traffic to a specific website through search engines.Especially Google, with more than 90% of users in Europe and more than 500 million visits each month. It is essential for a company to appear in Google search results and Google AdWords is the most qualified platform to reach potential customers. We cooperate with our Google Partners consultants and with our Customer to study and define a specific advertising campaign. So that the Customer will be in a position to invest on Google and other websites. Our activity will be based on the Customer’s budget, and on the optimal use of all the resources.

SEM – SEARCH ENGINE MARKETING

SEM takes care of generating traffic to a specific website through search engines. Especially Google, with more than 90% of users in Europe and more than 500 million visits each month. It is essential for a company to appear in Google search results and Google AdWords is the most qualified platform to reach potential customers. We cooperate with our Google Partners consultants and with our Customer to study and define a specific advertising campaign. So that the Customer will be in a position to invest on Google and other websites. Our activity will be based on the Customer’s budget, and on the optimal use of all the resources.

ADV MARKETING

We will be glad to improve or introduce the Customer to all the elements composing the ADV Marketing. All the web advertising campaigns, search engines and social networks sponsorships (on Facebook, Instagram, Linkedin), with ad hoc contents.

GOOGLE ANALYTICS AND MARKETING

Thanks to the complement with Google Analytics, conversion monitoring and re-marketing campaigns, we will give the Customer a clear idea of what the main targets are.

We will develop text and image ads, we will choose keywords related to the Customer’s business, we will analyze the advertising campaign costs and inform the Customer. Such as the CPC (cost per click) and the level of competition for each keyword depending on specific targets: language, location, and device (computer, laptop, smartphone, tablet).

GOOGLE ANALYTICS

Thanks to the complement with Google Analytics, conversion monitoring and re-marketing campaigns, we will give the Customer a clear idea of what the main targets are.

We will develop text and image ads, we will choose keywords related to the Customer’s business, we will analyze the advertising campaign costs and inform the Customer. Such as the CPC (cost per click) and the level of competition for each keyword depending on specific targets: language, location, and device (computer, laptop, smartphone, tablet).

PORTFOLIO